Life of a Business Owner

Think Green Before You Print This02 Apr

New Trend in Email Signatures

Has anyone else noticed the “I’m green – don’t print this email unless you have to.” message, in email signatures? It is spreading through the Interwebs about as quickly as <insert your social networking site of the day>?

I saw the first one about three months ago, and I really liked it. Actually, I thought about adding it to my own signature. Well, I got side-tracked, and it never made it in there. I’d bet that, within two weeks, 10% of the email signatures had added the “green” message. Three months later – probably closer to 25%.

Do People Really Print Emails?

While I LOVE the idea of being green and reminding people about it, I can’t think of the last time I actually printed an email. When was the last time you printed an email? Do you know anyone, who is an habitual email printer and needs to be exposed? Feel free do so below in our comments section. No one reads this thing anyhow. :)

Location, Location, Location

In real estate, it’s always said that location is the most important thing. So, we all have this available “real estate” space in our email signatures, and people are willing to give it away for a good cause. What can we use it for that will better our planet and our local community, yet have a little more punch to it than “don’t print this email?”

Ideas:

  • Link to the Tri-rail map to show people that they really can use it effectively.
  • Link to the local carpool website to get people in the same company sharing cars.
  • Tell people to turn the water off while they brush their teeth, and they’ll save 3 gallons/min.

Your Thoughts?

What are your thoughts on this new phenomenon of giving the planet space in your signature? Do you think that the space could be better utilized?

Let’s start something, here.

Regards,

Adam Steinhoff, President/CEO of DedicatedIT

“Please turn your water off while brushing your teeth. It’ll save 3Gal/Min.”

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3 Responses to “Think Green Before You Print This”

  1. S. FL Business Owner Reply

    What’s with all the “Think green before you print this” emails lately? Who really prints emails nowadays? http://tinyurl.com/GreenEmails

  2. ksteinhoff Reply

    I have that same reaction. It’s a typical feel-good thing. My old company had Green posters plastered all over the place. Wonder how many resources that burned up?

    Even the innocuous Don’t Print This Email sig takes resources. It eats bandwidth, increases storage needs, which takes more power, which needs more cooling.

  3. adamsteinhoff Reply

    I’ve been getting a lot of traffic (thank you Google) to this page. Admittedly, there really isn’t a lot of substance to it. It was meant to be a quick comment about an upcoming trend. Mainly, I just needed some blog material.

    How about you do something really good and donate to Green Peace today?

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